Morgan Stanley
  • Research
  • Aug 8, 2022

Deutsche Telekom: Turning Customers Into Fans

Morgan Stanley sits down with Tim Höttges, CEO of Deutsche Telekom to learn more about how he’s led the company through one of the most disruptive periods in the industry, and how the once state-owned enterprise became one of the world’s most valuable brands.

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The Covid-19 pandemic underscored how integral digital connectivity is in our daily lives.

In the latest episode of Exceptional Leaders/Exceptional Ideas, our Head of European Telecoms Research, Emmet Kelly, travels to Bonn, Germany to meet with Tim Höttges, CEO of Deutsche Telekom. Since taking the helm in 2014, Höttges has led the once state-owned enterprise through one of the most disruptive and dynamic periods in the history of the industry.

Watch this candid conversation about how Deutsche Telekom turned customers into fans, created one of the world’s most valuable brands and made the decision to keep its stake in T-Mobile. 

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